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Customer Loyalty Step 3-5

  • Writer: Grace Kelley
    Grace Kelley
  • Mar 26, 2017
  • 1 min read

Step 3

For step 3, "Build your Customer List", I created a spreadsheet of the emails of my buyers, which, for obvious reasons, I will not be posted on here

Step 4

For step 4, "Create a Customer-Appreciation Program", I made S.W.A.P.S for every customer and attached a nice note

Step 5

For step 5, "Keep your Customer Connection Going all Year Long", I began making flyers on smores and sending them to my mailing list from step 3. I sent flyers when I turned in the order, when cookies came in, and when cookie season wrapped up with a total. I plan to continue to do this and some ideas of mine for when to send the emails include:

  • Bridging

  • Summer camp

  • Fall Product

  • December

  • Start of Sales

 
 
 

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